China Beauty Expo 2024

The Asian beauty market is currently at the forefront of the world and is growing rapidly. Beauty trade fairs are very popular, and China Beauty Expo is one of the most important events in the beauty industry. It is held annually in Shanghai, and in 2024, it will also be held in Hangzhou. China Beauty Expo 2024 will be held in May and September. What can the China Beauty Expo offer?

Basic information about China Beauty Expo 2024

China Beauty Expo 2024 in Shanghai

Date: May 22 – 24, 2024

Location: Shanghai New International Expo Center, No. 2345, Longyang Road, Pudong New District, Shanghai, China


China Beauty Expo 2024 in Hangzhou

Date: September 11 – 12, 2024 

Location: Hangzhou International Expo Center, No. 353, Benjing Avenue, Yingfeng Street, Xiaoshan District, Hangzhou, China


What is the China Beauty Expo, and why is it worth attending?

China Beauty Expo is an annual trade fair for the beauty industry. It is one of the industry’s most prestigious and significant events.

It will be its 28th edition in Shanghai in 2024. In addition to the May fair in Shanghai, you can also attend the September edition in Hangzhou.

Participation in China Beauty Expo 2024 is a perfect opportunity for entrepreneurs to showcase their products and learn about other brands’ products. If you are interested in working with Chinese cosmetics manufacturers, this is where you will find some of the best suppliers.

China Beauty Expo 2024 in Shanghai

The Shanghai fair will feature exhibitors from the cosmetics industry, professional beauty, and suppliers of ingredients, raw materials, and packaging. At China Beauty Expo 2024, Italy will be the country of honor, and its products and technologies will be promoted.

This year’s program includes, among others:

  • a conference on cosmetics retailing, “China Cosmetics Retail Summit”
  • a meeting on the topic of research and new technologies in the cosmetics industry “International Congress of Cosmetic Science and Technology”
  • an event to match and connect international companies with manufacturers and distributors.

China Beauty Expo 2024 in Hangzhou

Hangzhou will also feature beauty industry exhibitors and suppliers, but this expo will focus primarily on ways to promote (especially in collaboration with KOL) and sell products online. The most popular brands and top cosmetics will also be showcased there.

The program includes:

  • Influencer Arena, where you will be able to meet the biggest influencers who advertise and sell products live
  • Meiyi Gallery with cosmetic novelties
  • Inno-Beauty Arena, where the latest devices and equipment from the beauty industry will be presented, as well as essential oils and hydrolats.

How to register for China Beauty Expo 2024?

Visiting the China Beauty Expo

To register your participation, you need to fill out a form through the fair’s website. You will need to go to the homepage and select Visitor Registration options, then enter your email and follow the next steps. It will be necessary to provide, among other things, your ID or passport number to which the ticket is assigned, so once you have purchased the ticket, it is not possible to give it to another person. 

It is also possible to purchase a ticket on the spot, although the organizers encourage visitors to purchase tickets online to streamline the entry process. 

Exhibiting at the China Beauty Expo

To reserve an exhibit space, select Book Your Stand on the fair’s home page and then fill out the form. Choose the fair date and provide your personal information, company details, and product category.