Huge population and growing middle class fuel the demand for furniture in China. One of the biggest furniture companies in the world is the Swedish brand IKEA. Lately, IKEA invested RMB 10 bn in China in e-commerce and digitalization. The … Read more
For quite some time now, there has been a visibly growing fascination with the West in China. It is especially evident amongst the younger generation that incorporates Western fashion, lifestyle, and cuisine into their everyday life. The well-known fast-food chain … Read more
KFC (Kentucky Fried Chicken) is an American chain of fast-food restaurants founded in 1930. The restaurant attracts plenty of customers in many countries worldwide. What does it look like in China? In one of our previous articles, we mentioned that … Read more
Lego is a prestigious toy company that likely needs no introduction, as most of us have probably encountered this Danish brand’s products before. Because Lego’s target audience is children, it is only natural the brand is investing more and more … Read more
More and more Western companies decide to start exporting their products to China. Many of them produce and export foods such as dairy products, sweets, or alcohol. When doing so, it is essential to know that the exported food needs … Read more
There are already over 800 million Internet users in China. The Chinese rely on smartphones in their daily lives, spend a lot of time on social media, and enjoy online shopping. As a result, more and more Internet celebrities from … Read more
The dynamic development and openness to cross-border sales have made Chinese e-commerce dominate. People outside of China are buying on a large scale on Chinese e-commerce platforms, and the Chinese are increasingly willing to open up to cross-border shopping. Selling … Read more
Foreign brands in China are popular, especially among the Chinese middle class and younger generation. The Chinese crave the “American lifestyle,” resulting in the popularity of brands such as Starbucks, Apple, and KFC. Purchasing American or European products is an … Read more
A Big Order Scam is a common type of business fraud. It has been used by scammers in China ever since China opened its borders to foreign trade. Surprisingly, despite many warnings and raised awareness of these scammers, a lot … Read more
China is one of the world’s largest alcoholic beverage markets. For many years, the Chinese people preferred domestic alcoholic beverages. Recently the structure of demand changed. While the shelves of Chinese supermarkets are still filled with expensive ceramic jars with … Read more
“Chinese people are buying infant milk powder formula abroad!” “British retailers had limited the purchases of milk powder to two tins per customer!” – these kinds of news appeared quite often, and many Western businessmen started to think, “Well, maybe … Read more
Registering a company in China is still a relatively complicated procedure, despite the fact that the People’s Republic of China authorities try to make those procedures easier for foreign businessmen. There are four basic types of business presence in China. Opening … Read more